Email is a virtual communication system that has transformed the way companies conduct business. Email expedites the exchange of information, removes global barriers, keeps communication costs low and allows business people the flexibility to access their messages from anywhere in the world. As such, companies benefit from the many advantages that email offers.
Email is a faster means of communication and correspondence. With email, business people are not held up by delays commonly experienced when sending correspondence in the mail.
Email eliminates time and global barriers. When business people use email they can send and receive information at any hour, day or night. Since email is Internet-based, advanced communication technology makes it possible for individuals to access email from anywhere in the world
Email offers businesses a cost-effective way to advertise. Email ads reach mass audiences immediately and without the cost of stamps or envelopes.
E-Marketing Journal states that email offers customers a quick and easy way to provide a company with feedback on products and services. Customers can even contact company customer service representatives by email, and often have their concerns addressed via email.
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